Jesper Christensen, with a rich background in the IT industry since 1996, transitioned to a pivotal role in motorcycle road safety as the General Secretary of SMC in 2006. Under his leadership, SMC, boasting 70,000 members, has evolved into a modern organization focused on road safety, advanced rider training, and advocacy. Elected to the FIM’s Public Affairs and later its Mobility Commission, Jesper has been instrumental in promoting motorcyclist rights, safety, and product quality on a global scale. His efforts extend to advising on international and EU laws affecting motorcycling, supporting FIM’s national federations, and engaging with government agencies. A recognized figure in motorcycle road safety and an avid rider, Jesper’s commitment to the community is unwavering.